The Mirror Makers

作者简介

Stephen Fox, a freelance writer, is the author of Big Leagues: Professional Baseball, Football, and Basketball in National Memory, Blood and Power: Organized Crime in Twentieth-Century America, and other books. Fox lives in Somerville, Mass.

本书目录

Introduction to the 1997 Edition
Preface to the 1984 Edition
Acknowledgments
Glossary of Abbreviations
ONE Advertising Prehistory: The Nineteenth Century
TWO The Age of Lasker
THREE High Tide and Green Grass: The Twenties
FOUR Depression and Reform
FIVE The Second Boom
SIX The Creative Revolution
SEVEN Real Reform: New Images in the Mirror
EIGHT The 1970s: The Cycle Never Stops
Appendix: The Ten Largest Agencies in U.S. Billings, 1945-1995
Manuscript Collections
Abbreviations of Sources
Chapter Notes
Index
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